Reasons for using a car club

• Environmental benefits (80% of respondents) and having easy access to a car without needing to own one (78% of respondents) are the key motivations for joining a car club while over half of respondents are driven by saving money (55%)
• Respondents who are ‘very likely’ to join a car club at present have a similar set of motivations to the total sample; however ‘easy access to a car without needing to own one’ is even more important to them (+11 percentage points)

Base:  Non-members who would consider joining a car club and existing members (655) | Respondents who are ‘very likely’ to join a car club at present (168)

This chart shows the reasons for using a car club by the total sample of respondents and of those who say they are very likely to join a car club at present
Of those who would consider joining a car club at present
80% would consider joining for the environmental benefits
78% would consider joining for easy access to a car without needing to own one
65% would consider joining to save money
20% would consider joining as car club would be more convenient than walking or cycling
18% would consider joining in order to use taxis less
12% would consider joining in order to use public transport less
11% would consider joining for other reasons
Of those who would be very likely to join a car club at present
83% would consider joining for the environmental benefits
89% would consider joining for easy access to a car without needing to own one
56% would consider joining to save money
23% would consider joining as car club would be more convenient than walking or cycling
30% would consider joining in order to use taxis less
17% would consider joining in order to use public transport less
14% would consider joining for other reasons