Travelling through Winston Churchill Avenue

• The majority of respondents travel along Winston Churchill Avenue to the city centre or back (81%)
• Over half of those who travel through Winston Churchill Avenue to the city centre or back frequently (at least twice a week) travel by vehicle (61%)
• 59% of respondents travel through the area using active travel; 44% frequently cycle through and 24% frequently walk
• Travelling to the shops is the most popular reason for travelling through Winston Churchill Avenue to the city centre or back (70%)
• Just under half of respondents travel along Winston Churchill Avenue to a leisure activity (49%), and around a third use the route to travel to work (34%) or to travel to friends and family (32%)

Base: Total sample (531)

this chart shows that 81% of respondents said they travel along Winston Churchill Avenue to the city centre and back, while 19% said they do not

Base: Respondents travelling through Winston Churchill Avenue at least twice a week (175)

this chart shows that of those who travel through Winston Churchill Avenue at least twice per week, 61% travel by vehicle (e.g. bus, van, taxi), 44% cycle, 24% walk, meaning a total of 59% use active travel (walk or cycle)

Base: Total sample (423)

This chart shows that the main reasons why people travel through Winston Churchill Avenue to the city centre or back: 70% are travelling to the shops, 49% are travelling to a leisure activity, 34% are travelling to work, 32% are travelling to see friends or family, 26% are travelling as part of exercise, 7% are travelling to education, and 11% are travelling for other reasons