Resident profile: live or work in the city

• The majority of the respondents who are members of the public or sole traders live in the city (93%), and just over half work in the city (51%)
• Nearly half of respondents in the sample both live and work in the city (47%). Only a small percentage commute into the city for work purposes and live elsewhere (4%)
• 3% of people don’t live or work in the city, but visit for other reasons such as: recreation and leisure (92%), visiting friends and family (73%), and shopping (65%)

An asterisk (*) indicates a very small base size, caution should be taken when interpreting the results

The following chart shows a distribution of respondents by whether they live or work in the city (PO1-PO6). In total 93% of respondents live in the city and 51% work in the city. 47% of respondents both work and live in the city and 4% work in the city and live elsewhere.

The following chart shows the distribution of respondents by their work postcode. The largest proportion of respondents work in the PO1 area (38%).

The following chart shows the reasons that respondents who don’t live or work in the city, travel into the city. The most common reasons for traveling into the city are: recreation and leisure (92%), visiting friends and family (73%), and shopping (65%).